Industry Today | STUDSON Safety Appoints Adam Bookwalter As CRO

August 8, 2023

LAKE OSWEGO, Ore. – North American safety helmet innovator STUDSON Safety today announced hiring its first-ever chief revenue officer (CRO), Adam Bookwalter. As CRO, Bookwalter will lead all the sales and go-to-market efforts for STUDSON to help accelerate and manage its explosive growth. STUDSON expects a triple-digit percentage increase in revenue year over year (YOY) with annual sales projected to be 100% growth YOY from 2022 to 2023.

“The already robust growth at STUDSON requires new facets of leadership, making Adam Bookwalter’s appointment to CRO pivotal for embracing STUDSON’s customer-focused approach,” said Ryan Barnes, Founder & CEO, STUDSON. “Bookwalter has cultivated the right experience and skill set throughout his career to help us deliver on creating the most innovative above-the-neck protection for the construction, energy, utilities, manufacturing, and processing industries.”

Reporting to Barnes, Bookwalter will manage the national sales team, including maintaining responsibility for profit and loss. He will also oversee all marketing functions in relation to key growth metrics and profitability.  

Prior to STUDSON, Bookwalter served as Global Vice President of Sales at Troy Lee Designs, a leading provider of protective gear and apparel for the motocross and cycling industries. Bookwalter also served as North America Sales Manager for POC Sports, where he previously worked with Barnes.

Since its founding in 2019, STUDSON has supplied tens of thousands of industrial safety helmets to many of the largest general contractors in the United States. Its flagship products, the SHK-1 and the recently released SHK-1 Full-Brim Safety Helmet, are designed to prevent traumatic brain injuries (TBIs) featuring technologies to absorb impacts from fall-related injuries, one of the leading causes of severe injury in construction and other industrial environments.

The STUDSON safety helmets comply with American National Standards Institute ANSI/ISEA  Z89.1 Type I and II safety standards, meaning both options are designed to reduce force due to impacts to the front, back, sides, and the top of the head. Most existing hard hats are only Type I compliant, meaning they are only rated to protect the head from falling objects or top impacts.

Inside, the SHK-1 safety helmets feature Koroyd welded polymer tubes which absorb impacts 48% more efficiently than your standard EPS foam, and twICEme technology that stores a wearer’s vital health data within the helmet for rapid emergency response and can be accessed by iOS and Android devices.

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STUDSON is a Lake Oswego, Oregon-based industrial safety helmet maker. Since its founding in 2019, STUDSON aims to consistently deliver the most innovative above-the-neck protection in the market to save lives and livelihoods. Its revolutionary ANSI Z89.1 Type II safety helmets are the first-of-a-kind in North America, integrating cutting-edge head protection components primarily used in action sports helmets. Learn more about the safest helmet on the job site at and on LinkedIn, Instagram, or Facebook.

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Gabrielle Lescarbeau